R2H- Road to Highway

 

R2H- Road to Highway Education marquee programs in cultural, performing, fine arts, sports, combat sports and mind development developed in Strategic partnership with Brand Academies that have decades of experience in delivering them to students.

We were approached by them to create a brand language, as well as all essential collateral’s.  We started with the Logo Design which is all about establishing a visual identity after thinking through strategically, using beautiful typography, imagery and colour palette. Once the logo was achieved, the same approach was utilized to create a series of illustrations; used alongside a set of copy lines and imagery, for other variables.
Going further we also conceptualized a brochure and leaflet which was a perfect blend of the ideology of the brand and it’s personality.