ALL IN BLOOM curate eclectic floral assortments with love and style. The idea is to keep your memories as fresh as flowers by giving a little extra touch of protection. They aim to make gifting experiences all the more memorable and personalized with colorful expressions of emotions! The logo and the colors selected reflect the brand language and tonality. Together they effectively communicate an overall friendly appeal of the brand. Keeping with the logo and brand personality in consideration, we derived the identity. We delivered all brand related collaterals holding the elements from the identity together.